Weingut Riffel
with studio mailoHi, I’m Rebekka! Originally from Germany, I moved to London in 2021 and have been working in marketing for over seven years. My expertise lies in brand and content marketing.
The Riffel winery is located in Rheinhessen and produces special wines in accordance with biodynamic guidelines.
Newsletter
The existing newsletter did not match their CI and the business needed help sending out their regular newsletter.
To ensure a consistent and professional brand image, I adapted the newsletter design to the brand identity. I also integrated informative sections that offered the reader added value and are not aimed at sales, e.g. explanations relating to viticulture.
Further I updated existing email flows according to the new design and adapted the content to make them more effective and in line with their brand.
