Weingut Karl May
with studio mailoHi, I’m Rebekka! Originally from Germany, I moved to London in 2021 and have been working in marketing for over seven years. My expertise lies in brand and content marketing.
Vineyard in Rhineland-Palatinate.
Website
The winery’s existing website was somewhat outdated and did not provide good options for the winery’s employees to make their own changes. The aim was to maintain the existing CI when setting up the new website, as this can be found on the winery’s labels and other print materials.
To give the winery full control over content in a straight forward way, I set up a new website using the website builder WIX. I changed the colours minimally ensuring to keep the brand identity alive. I set up a blog so customers can stay informed. I further created a CMS within WIX to make it easy for them to update press articles and events.
The new website is visually pleasing as well as being user-friendly and flexible, allowing the winery to manage content independently without having to rely on external help.
